📰🏟️ Going through it

Why the College Football Playoff is changing—again…

Peter Nowak, Kyle Nowak

28 Aug 2025 — 2 min read

Ready, Set, Go: Today’s newsletter takes ~1.34 minutes to read (357 words).

Did someone forward you this email? Subscribe here for free.

More changes are coming to college football—specifically, the playoff

Crop rotation, but make it football: The CFP is changing its seeding model.

An action-packed Week 1 of the college football season kicks off tonight, as teams will be competing for a berth in a new straight-seeding playoff format where all 12 teams are ranked in order of the final playoff rankings of the regular season.

In practice: This means no more first-round byes for the four highest-ranked conference champions. However, everything else about the playoff will remain the same, including the financial payouts and first-round games being played at the higher-ranked school’s campus.

But it probably won’t stay this way for long

In spring 2024, when planning the future of the CFP, the Big Ten and SEC—the big dawgs of college football—threatened to walk away and create their own postseason system if they weren’t granted a majority of CFP revenue and full control over the playoff format.

And this hardball tactic worked. Execs of the 10 FBS leagues and Notre Dame eventually signed a memorandum of understanding handing control over to college football’s two richest conferences starting in 2026, when the CFP’s six-year, $7.8B media rights deal with ESPN kicks off.

What could change: The Big Ten and SEC have been pushing to expand the playoff to either 14 or 16 teams (from 12 currently), with multiple automatic qualifiers per conference—including four each for themselves.

The 14-team format has been described as a 4-4-2-2-1+1 model, with the top two seeds receiving first-round byes. There would be no byes in a 16-team structure.
Under these models, each power conference would need to establish the way in which they qualify their teams for the automatic berths, Yahoo Sports reports—potentially throwing conference championship games into flux.

A new idea has also emerged recently: The latest postseason expansion proposal from the Big Ten would see the CFP grow to 24 or 28 teams in a March Madness-style tourney, according to multiple reports published over the past week.

But before anything happens…We’ll need to get through this year’s regular season, which effectively kicked off tonight. See all the heavy-hitting matchups taking place this weekend here.

🔥 IN PARTNERSHIP WITH PRIZEPICKS