College Sports
Contract holdouts have reached college football
College football’s newest NIL strategy…
Fan Culture
From tailgates to tattoos, we cover the quirks and power of sports fandom.
MLB
The Yankees are using torpedoes to hit torpedoes
Plus: Duke is upset with "The White Lotus"...
MLB
MLB Opening Day 2.0 has arrived
MLB Opening Day is here, March Madness is stacked with powerhouses, and the NFL might ban the tush push. Plus: rising stars, wild stats, and a figure skater using neurotherapy to win gold.
Golf
The putting technique dividing the golf world
Golfers are divided over AimPoint—a putting technique built on data and feel. Some pros swear by it, others want it banned for slowing the game. Here's why the green-reading method is sparking heated debates on the PGA and LPGA Tours.
MLB
Behind Steve Cohen’s $8B push to turn Citi Field into an entertainment district
Steve Cohen wants to turn Citi Field’s parking lots into an $8B entertainment hub—complete with parks, restaurants, and a casino. The plan could reshape how sports teams grow off the field…if he can get past the red tape.
Business of Sports
Tech CEOs love cricket
Tech execs like Pichai and Nadella are going all in on cricket—backing leagues in the US and UK with millions in funding. With growing fan interest and Olympic momentum, the sport may finally break through in America.
Pickleball
Former MLB All-Star J.D. Martinez eyeing a career in pickleball
Six-time MLB All-Star J.D. Martinez just signed a deal to go pro—in pickleball. As more athletes retire to the fastest-growing sport in the U.S., Martinez is joining names like Brady, Bouchard, and LeBron in giving the paddle a serious swing.
NFL
Winning – it’s just good business. Or is it?
A playoff win gave the Commanders their best merch day in 92 years. But does winning really grow a team’s value? Experts say it’s more about stadiums and media markets than scoreboard success.