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Media & Broadcasting

TV deals, streaming wars, and viral commentary—get the stories behind how sports reach the world.

How one conference shapes the future of sports

Sports nerds took over MIT. From Sloan’s analytics influence to $100M media deals and wild March Madness odds, this one’s loaded. Also: Jokić rewrites the record books and we need a favor to keep our emails out of spam 🙏

Why some WNBA teams are shopping for new homes

Several WNBA teams are moving games to bigger arenas—and it’s not a coincidence they’re playing Caitlin Clark’s Fever. Record crowds, soaring viewership, and media deals are reshaping the league’s growth story in real time.

MLB and ESPN are getting a divorce

MLB and ESPN are parting ways after 35 years. With broadcast rights talks breaking down, the league is eyeing streaming options—while ESPN plots its next digital move. Here's what it means for the future of watching baseball.

Behind Steve Cohen’s $8B push to turn Citi Field into an entertainment district

Steve Cohen wants to turn Citi Field’s parking lots into an $8B entertainment hub—complete with parks, restaurants, and a casino. The plan could reshape how sports teams grow off the field…if he can get past the red tape.

How 4 Nations fits into the NHL’s growth strategy

The NHL is replacing its All-Star Game with a new 4 Nations tournament—featuring Canada, the US, Sweden, and Finland—in a push to boost global viewership and fan interest ahead of the Olympics and a planned World Cup of Hockey.

Super Bowl LIX👅: By the numbers

Before kickoff, Super Bowl LIX is already breaking records—$1.39B in bets, 1.47B wings, $8M ads, and ticket prices falling fast. Here’s your stat-packed guide to the big game.

Dončić deal upends NBA title odds

Luka Dončić is now a Laker. The Mavs’ shocking trade for AD and a pick flipped NBA title odds, broke betting records, and had players and pundits stunned. Stephen A. was speechless.

Inside the Champions League’s chaotic day

18 matches. One day. UEFA’s new Champions League format is the biggest shake-up in decades—bringing more chaos, more stakes, and plenty of pushback from managers and fans alike.

Winning – it’s just good business. Or is it?

A playoff win gave the Commanders their best merch day in 92 years. But does winning really grow a team’s value? Experts say it’s more about stadiums and media markets than scoreboard success.